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Sonru enters Canada via Technology Specialist Workshift Systems Corporation (Press Release)
Ireland, 09 May 2011. Sonru today announced their formal entry into the Canadian market via a Reseller agreement with Workshift Systems Corporation, a leading provider of Technology Management, design infrastructure, support and business consulting.
Sonru.com, a high growth firm headquartered in Ireland, has already seen its technology significantly streamline and improve the screening process for recruiters and hiring managers of blue chip companies in Ireland, the UK and Europe and will capitalize on Workshift’s network of clients to offer its innovative product to recruiters across Canada.
The automated video interviewing solution works by recruiters posting an interview online (specifying the time allowed to read and answer each question) and automatically sending an email invitation to relevant candidates. Using a webcam, candidates answer the questions set, with recruiters then free to review the video responses at their convenience.
Fergal O’Byrne, CEO, Sonru.com commented: ‘’We are delighted to partner with Workshift Systems to facilitate our formal entry into the Canadian market. They are a very enthusiastic adopter of new and innovative technologies and video interviewing fits perfectly with their existing product suite and offers real value to their customer base.”
Jacqueline Gilna -Turton CEO at Workshift Systems said: “Sonru’s automated video interviewing solution is a perfect fit for the Canadian market. It meets key elements of green technology, provides immediate efficiencies and economies of scale, is very user friendly, multi lingual and transcends geographic challenges. Workshift Systems an Irish-Canadian company, focuses on assisting Irish technologies penetrate the Canadian and North American markets and are very pleased to work with Sonru."
“We have been working with other Resellers to develop our overall strategy of global growth and it has been a win-win for all parties so far,” concluded O’Byrne.
ENDS
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Sonru, a multi-award winning automated online video interview solution, replaces first round phone and on-site interviews. Sonru has a global client and candidate reach and is expanding at a rapid rate. Sonru formally entered the UK market in January 2011. With an impressive conversion rate from product trial to adoption, Sonru clients are evangelical about the benefits this game changing technology has brought to their recruitment processes such as faster recruitment cycles, reduced interviewing costs, convenience and the elimination of scheduling and conducting phone interviews.
Posted to Press Releases, on May 09 2011.








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