For over ten years, I’ve been conducting qualitative research interviews with Sonru clients to write the story of their Asynchronous Video Interviewing usage. I have a discussion guide of key topics but invariably each user has their own unique story so we might probe deeper into particular issues. The result is a case study library teeming with examples of diverse usage and benefits and I’m delighted to share our latest ebook, 5 Universal Truths about Video Interviewing, which gathers the highlights of our clients’ usage across every sector. You can download it here for free.
What are the 5 Universal truths behind Asynchronous Video Interviewing usage?
I joke sometimes saying there are always six answers to an open-ended question. While every paragraph is different, you can usually distill hundreds, often thousands, of responses to about five core themes and one great miscellaneous that covers more random topics. For the past few weeks, I’ve been revisiting all those case studies and sure enough, the highlights fell under 5 universal themes, which are as follows:
Everything from the types of campaigns, roles and candidate demographics to Video Interviewing’s ability to screen even more candidates to hiring manager involvement and usage beyond preliminary screening.
Better Candidate Assessment
How Video Interviewing improves candidate selection, brings applications to life and changes minds not to mention the opportunity for multiple assessments and skills validation.
Sonru clients have been embracing remote recruitment long before the COVID-19 crisis. Key topics include more candidate reach, dispersed interview panels, removing the need for Interviewers to travel to interview locations along with the bonus of flexibility for both the HR / Recruitment function and the hiring teams.
While a reduced time to hire is the big win for many clients, this comes with many ancillary benefits such as reduced interview time and costs, shorter recruitment processes and higher conversions, productivity and also opportunity cost savings.
Gains focusing on reputation can be found in terms of an improved Employer Brand both internally and externally. Offering candidates consistency in the recruitment process also helps along with that shorter recruitment cycle to ensure Sonru clients stay ahead of the competition.
This eBook should prove very interesting for anyone wanting to read Sonru clients’ insider stories about Asynchronous Video Interviewing. Click here to access the eBook.
- Remote Recruitment – a Universal Theme in the Sonru Case Study Library - September 22, 2020
- Changes to Recruitment Process & Candidate Assessment uncovered in Sonru Case Studies - September 17, 2020
- AIIB & Sonru: Improved Shortlisting with Video Interviewing - September 15, 2020